Power Prism®: Decision-Maker Advocacy

March 04, 2027
01:00pm - 02:00pm CST

Discover how to research and analyze key decision-makers to better understand their goals, influences, and decision-making criteria. This knowledge will help you create more targeted, personalized messaging that aligns with their priorities while enabling you to strategically engage influential advocates and messengers who can help amplify your message and build credibility with your audience.