Power Prism®: Research and Data Collection

August 27, 2026
01:00pm - 02:00pm CST

For any policy campaign, it is essential to present data that defines the problem and science that support your policy solution. Without data that explains the problem and justifies a solution, a proposed policy lacks credibility and is unlikely to gain the support of decision makers. However, strong data alone will not guarantee a campaign’s success! You will need an understanding of what is happening in the decision-making “environment” in order to plan your campaign approach.